For the first time since its inception in 2016, Ayurveda Day will now be celebrated on a fixed date — 23 September — every year, as notified by the Government of India in March 2025. Earlier, it was observed on Dhanvantari Jayanti (Dhanteras). The shift provides Ayurveda with a universal calendar identity, strengthening global participation and recognition.
The theme for 2025, “Ayurveda for People & Planet”, was announced by Union Minister of State (Independent Charge) for Ayush and Minister of State for Health & Family Welfare, Shri Prataprao Jadhav. He said, “Ayurveda is not just healthcare, but a science of life that harmonizes individuals with the environment. By fixing 23 September as Ayurveda Day, India has given Ayurveda a global calendar identity.”
The Secretary, Ministry of Ayush, Vaidya Rajesh Kotecha, highlighted that Ayurveda Day has evolved into a global movement since 2016, with Ayurveda being the most widely used traditional treatment system in both rural and urban areas, as reaffirmed by the first all-India NSSO survey.
In 2024, the 9th Ayurveda Day saw major milestones — Prime Minister Shri Narendra Modi inaugurated Phase II of the All India Institute of Ayurveda (AIIA), launched four Centres of Excellence, and introduced the nationwide “Desh Ka Prakriti Parikshan Abhiyan”, alongside other initiatives worth ₹12,850 crore.
Ayurveda Day 2025 aims to further position Ayurveda as a modern solution to lifestyle diseases, climate-related health challenges, and stress management. The celebrations will include awareness drives, youth programs, wellness consultations, and international collaborations coordinated by the Ministry of Ayush.
In 2024, activities were held across 150 countries, reaffirming Ayurveda’s growing global footprint and acceptance.